Over recent months, theft of the laundry detergent Tide has increased from markets and drug stores....
It turns out that Tide is the new popular item to hock on the street.
Tide is a popular brand, but an expensive one. So many are stealing Tide off of shelves to sell on the street or trade for weed or crack.
With the ability to make money off Tide, it’s about low risk and high reward for those stealing it. If caught, they’ll only have to pay a fine as opposed to stealing higher end items like electronics where they could be looking at jail time.
That’s why Tide has picked up the popular nickname on the streets as ‘liquid gold’.